Counts vs It does matter

When to use each in English, with meaning, register, and examples.

Counts

Top 2,000 (common)

It does matter

Top 1,000 (very common)
Most common: It does matter
 CountsIt does matter
Pronunciation🇬🇧 //kaʊnts//🇺🇸 //kaʊnts//🇬🇧 //ɪt dʌz ˈmætər//🇺🇸 //ɪt dʌz ˈmætər//
MeaningThe total number of something.It is important.
ExampleThe counts of the votes will be announced tomorrow.In the end, it does matter how much effort you put into your work.
RegisterNeutralNeutral
How commonTop 2,000 (common)Top 1,000 (very common)
Collocationscounts of votes, counts of items, actual counts, counts in statistics, counts for inventoryit does matter how, it does matter what, it does matter when, it does matter who, it does matter where
Antonymszero, none-
Common mistakesConfused with 'counts' as a verb in singular vs plural forms., Using 'count' when referring to multiple examples instead of 'counts'.Confused with 'it doesn't matter'., Using it inappropriately in casual conversations as it might feel too strong., Overusing in statements that don't require emphasis.
Usage notesUse 'counts' when referring to how many items there are. Avoid in very formal writing. Can be used in various contexts such as counting items, importance, or ongoing actions.Use when emphasizing the significance of something. Appropriate in both formal and informal contexts.

See it in real clips

Counts
It does matter

Frequently asked questions: Counts vs It does matter

What's the difference between Counts and It does matter?

Counts: The total number of something. It does matter: It is important.

Which is more common: Counts and It does matter?

It does matter is the most common in everyday English.

Can you show an example of each?

Counts: The counts of the votes will be announced tomorrow. It does matter: In the end, it does matter how much effort you put into your work.

Can I use Counts and It does matter interchangeably?

Not always. Counts and It does matter are related and overlap in some contexts, but they differ in register, how common they are, and usage, so swapping one for another can change the meaning or tone. Check the differences above before substituting.

Related comparisons